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Who we are?

Rizwan Malik had founded Seamless Ideas (previously known as ‘Nadcoms’) in 2015 and has grown into a skilled team of 15+ employees split between digital marketing services and Salesforce services. Our success has formed through our on-going positive relationship built throughout the years with existing clientele that continue to grow with us.

Our vision is to become the go-to brand for organisations that want to carry out digital transformation programs from marketing to organisational level CRM operations. We aim to achieve this by offering our services to start-ups and small-medium sized enterprises that are on the brink of emerging into scalable business but need that extra final strategic guidance from a technological and marketing perspective.


Rizwan Malik

Founder, CEO

LinkedIn | Manchester, United Kingdom

With over 10+ years Salesforce experience, Rizwan’s entrepreneurial attributes has grown strength to strength in leading Seamless Ideas into becoming a successful consultancy and strategic Salesforce partner.


Rehman Ali

Co-Founder, Salesforce Technical Director

LinkedIn | Karachi, Pakistan

With a vast depth of certifications and experience within the Salesforce economy, Rehman is the man behind the scenes getting involved into the nitty gritty areas ensuring that only quality results are achieved.


Muhammad Adil Zulqarnain

Co-Founder, Salesforce Client Services Director

LinkedIn | Karachi, Pakistan

Adil focuses a majority of his time with clients’, focusing on delivering a streamlined and governed project experience through transparent communication channels in providing a cohesive nurturing experience.


Jill Tracey

Program Management Lead

LinkedIn | London, United Kingdom

Jill’s 10 years’ client-side Sales, Marketing and CRM experience provides an invaluable client-centric approach and understanding to project management. Jill has joined Seamless Ideas to lead our program management services and pioneer the shift between SMB and Enterprise client management.  Jill's in-depth experience across diverse industries including retail, travel, hospitality, manufacturing, and not-for-profit has been warmly welcomed by our clients due to the insight and expertise she continuously brings to the table.


Saniul Ali

Head of Digital Strategy & Marketing Automation

LinkedIn | Leeds, United Kingdom

A wealth of digital strategy and marketing automation experience within various technologies. Saniul’s consulting approach is centred around ROI and insights, so expect ‘bottom line’ consulting.


Punita Rani

Salesforce Marketing Cloud Technical Architect Lead Consultant

LinkedIn | Uttar Pradesh, India

Punita has gained an abundance of experience in marketing automation with a particular 10yr+ spell working on Salesforce Marketing Cloud and delivering complex implementations and journeys across the full omnichannel model. Leading the technical architect developments in Marketing Cloud in tag-teaming alongside Saniul who’s covering the strategic developments for our marketing technology clients.


Tarik Shafi

Senior Designer Creative Lead

LinkedIn | Manchester, United Kingdom

As a professional designer for over twenty years, Tarik aims to develop and produce the right solutions that suits the client's design, business and marketing needs. Tarik has naturally progressed into the UX field and is constantly looking to find creative ways to help our clients grow and stand out.

Our Trajectory

  • 2015


    Registered as a Salesforce consulting partner


    Appointed Rehman Ali as Salesforce Director and Muhammed Adil as Salesforce Client Services Director

  • 2016


    On-boarded Events Media Management client ‘Smart Group’ onto a digital transformational program

  • 2017


    On-boarded Transportation focused client ‘3T Logistics’


    On-boarded High-tech Product HVAC Manufacturing global client ‘Air20’


    On-boarded Professional Services client ‘CMSPI’


    On-boarded Healthcare Retailing / eCommerce client ‘AesthetiCare’ onto a digital transformational program

  • 2018


    On-boarded Financial Services focused client ‘Best International Group’


    On-boarded Chemical Product Manufacturing global client ‘Engro Polymer & Chemicals’ onto a digital transformational program

  • 2019


    Appointed Saniul Ali as Head of Digital Strategy & Marketing Automation


    Merged with a Digital Agency and team expansion to 15+


    Established a new division ‘Digital Marketing Services’ led by Saniul Ali


    Relaunch of brand ’Seamless Ideas’ and new service value offerings


    Saniul Ali invited as a guest panellist personally by Salesforce EMEA Programs Director to present to EMEA Salesforce sales team (200+ attendees)


    Became a marketing automation strategic partner for Cognition24

  • 2020


    On-boarded Higher Education Peer-to-Peer software platform ‘Unibuddy’


    On-boarded first United Arab Emirates based software technology client ‘Omnix’


    On-boarded Fundraising donation charity software platform ‘MyTenNights’ onto a large scale advertising and digital campaign

Feel free to pick our brain and get in touch!

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